LunaMetrics is excited to cohost an introductory SEO webinar for small nonprofits with HandsOn Tech Pittsburgh, an organization that connects volunteers to causes and promotes the adoption of nonprofit tech. The goal is not to provide attendees with a complete understanding of SEO. Instead, we will show several things that every website should do (and can do easily) to improve discoverability online. We will review the most basic fundamentals of SEO: keyword research and keyword placement.
Keyword research is the practice of understanding the ways that people search for information on the Internet. We will identify several free tools, offer instruction on how to use them and review common mistakes.
Keyword placement is the act of implementing keyword research. There is one place that EVERY website must include keywords but very few do. We will show you where and help you make the most of the space.
For more information about the webinar on May 29th at 1PM EST, please register here or visit the LunaMetrics website.